I'M BAAAAACK THE HIP HOP MARKETER

5/11/2014 07:31:00 AM 0 Comments

 
   Hey guys, gals, Bloggers, and aliens! I know it's been a minute since I've been regularly posting ... The good news is I've been busy busy busy!  The Marketing League is really taking off now!!!  And I wanted to thank you all for being in my corner from the start!  All of you who read my blog and leave comments and interact, giving advice, constructive criticism, as well as the compliments and praise!
     The better news is I'm back!  I have some treats too.  Make sure you keep a special eye out these next few weeks and follow closely as I leave clues just like success does!   Here's some of that Marketing Meat you come here for check it out- The Hip Hop Marketer

Hello dear friends! 

The reason so many advertisers fail is that they don't understand basic 


principles and don't try to be in their potential customers' shoes. Let me 

give you an example. Let's talk about forum marketing and advertising 

through forum signatures. 

Who are your potential customers? The people who visit that forum where 


you posted your comments, right? 


Why are they visiting that forum? What is their main goal? Is it to buy 

something? ... Nope! No way! Don't fall into this trap! 

People are there to solve their problems, people are there to find 

answers 

to their questions, people are there to find help, or simply are there 

because they want to sell something (the same like you). 

If visitors' main target isn't buying something, then don't try to sell them 


something in your ad (your signature). Never ever make the mistake of 

trying to sell in your ads. This is a basic principle. The role of the ad is not 

the selling. The ad is the marketing vehicle that has the purpose of 

grabbing reader's attention so that to make him click on your link and visit 

your website. 

How can you grab reader's attention? By trying to sell something? Nope. 


The answer is this: solve reader's problem! The ad has to offer help 



solutions. It has to fit the customer's needs (solving the problem), not your 

needs (getting the sale). 

All the best to you and yours, 


Adrian Jock 

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